Targeting Ads Without Creeping Out Your Customers
"Research has shown that digital targeting meaningfully improves the response to advertisements and that ad performance declines when marketers’ access to consumer data is reduced. But there is also evidence that using online “surveillance” to sell products can lead to a consumer backlash." Continue Reading HERE!
Targeting Ads Without Creeping Out Your Customers
"Research has shown that digital targeting meaningfully improves the response to advertisements and that ad performance declines when marketers’ access to consumer data is reduced. But there is also evidence that using online “surveillance” to sell products can lead to a consumer backlash." Continue Reading HERE!
· Not Utilizing Technology
· Focused on Price Not Quality
· Treat Customers Differently
· Not Resolving Problems
Read More HERE!
· Not Utilizing Technology
· Focused on Price Not Quality
· Treat Customers Differently
· Not Resolving Problems
Read More HERE!
Access To Media Office News
Congratulations to our New Business Development Manager, Andrea McEvady, for 15 years of hard work! Andrea has been with Access To Media since the beginning, her dedication, knowledge, and experience allows her to provide an excellent service for her clients and coworkers. We look forward to working with you for years to come!!!
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